Introducing Litta: An On-Demand Rubbish Clearance Service

Introducing Litta, one of the largest recycling services in the market.

We asked Aaron Marc Georgieu, Litta’s founder and CEO,  all about their business and here he tells more about their success story, how they develop, where they located and grow fast, and more on.

Origin Story & Structure

Georgieu says, it first was started as a mobile app then changed in its form of today. They launched a new platform in September which allows customers to reach service much more quickly and increase growth about %80. Litta also doesn’t hustle, on the contrary the company gives personal touches such as Georgieu himself gives the customer a call and ask if they were satisfied with the service and if they are to give a review,  and those feedbacks embrace recurring points. To deal with customers’ complaints, the most challenging part of the business is time slots and managing expectations. Litta divides management as am/pm slots and describes it as the key tactic for a satisfactory customer experience.

This is not the first company that Aaron Marc Georgieu has, he has another fitness app and it gave him a broad aspect of how to run a team, team structure and a consulting experience previously. One of his partners is from a banking background and the management team consists of 6 people. What Litta aims is, they will have suppliers on a partner basis, in 2 years. The business is planning to grow in Australia and in America in an expanding business model. Litta is resisting investment for now, to get it at the right point, not like bootstrapped but reaching an organic growth.

Litta Startup

Finding The Right People & Approach

The approach to building the right company culture is engaging with a good community. People in the team are great and accommodating. In managing customers expectations, the company first thinks that what it is gonna cost. So at this point, working with the right partners is a must and to make sure they’re fully in it. The founder believes that eagerness and willingness to solve customer problems is the essential approach in management and leadership, absolutely when the business should be available in 24/7. Because at the end of the day, customer centric, on-demand businesses need to run like this. Getting stuff done is making changes and making more of what you need to do.  As Marc shares, the business need to present 10 different options for everything because people might not like any of them.

In Aaron Marc Georgeieu’s growth curve in personal, fundamental thing is perseverance. Being decisive and taking steps is very important when you need to. Repetition and doing something again and again until it becomes its best version has to be the main point of view, when you are an entrepreneur. 

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