Head of Marketing Analytics Remote

“Previously Startups of London has featured Monzo in our article The Complete List of Unicorn Startups in the UK 2022.

You can also click on the company name above or go to their company page from here and learn more about their culture, business and management.

As for the role; Monzo is looking for a Head of Marketing Analytics to join their company. Learn more about the role, requirements as well as benefits in the below description. Click on the Apply Now button to complete job application.”

– Startup of London Team

The Role

As the first person to hold a dedicated leadership role in Marketing Analytics, you’ll be shaping this team from the ground up. You will decide how to build and scale the team and work closely with our VP of Marketing, COO and as a member of the data leadership team

What you’ll be working on:

On day one, you’ll develop and nurture a team of data scientists and analysts to make smart marketing investments across all of our products at Monzo. You’ll work closely with the CRM team to build out more robust segmentation strategies, determine the priorities for the marketing data team and help to provide insights around some of the most critical challenges we face as we scale. Our marketing, product, and data orgs are all growing significantly and you’ll be at the epicentre of that growth.   

Your day-to-day 

You’ll help us with the following questions and challenges:

1. How do different user segments interact with Monzo? 
2. Where should Monzo make its marketing investments?
3. What impact do our marketing campaigns have? How can we optimise them and make them work harder?
4. How should we think about product awareness and consideration?
5. Which of our in-app marketing channels is most effective?
6. What roles do virality and network effects play in driving Monzo’s organic growth?
7. What are the key drivers of users recommending Monzo?
8. What interactions do we see between product usage? How can we use this to inform pricing?

You should apply if:

• What we’re doing here at Monzo excites you!
• You have experience hiring and managing a team of high-performing data scientists and analysts
• You have deep knowledge of marketing analytics, across brand marketing, CRM, and performance marketing, and the tools used to approach these problems (econometrics, testing). You’ve been in a hands-on, advanced analytics role in the past before moving into a leadership role 
• You can build relationships with stakeholders outside of your immediate business area
• You can set best practices on complicated analytical and data science problems, translating business questions into technical investigations
• You’re equally comfortable working hands-on and leading a team
• You enjoy collaborating and working closely with senior stakeholders across product, design, operations, commercial, and user research
• You’re used to distilling high-quality insights from quantitative data into tangible recommendations
• You’re significantly outcome and user-focused and enjoy supporting teams to make better decisions with data

The Interview Process:

Our interview involves 3 main stages We promise not to ask you any brain teasers or trick questions!

• 30-minute recruiter call 
• A 45-minute call with the hiring manager 
• 3 x 1-hour video calls with various team members

Our average process takes around 3-4 weeks but we will always work around your availability. You will have the chance to speak to our recruitment team at various points during your process but if you do have any specific questions ahead of this don’t hesitate to get in touch with us at tech-hiring@monzo.com

What’s in it for you:

We can help you relocate to the UK 

We can sponsor visas

This role can be based in our London office, but we’re open to distributed working within the UK (with ad hoc meetings in London).

We offer flexible working hours and trust you to work enough hours to do your job well, at times that suit you and your team.

Learning budget of £1,000 a year for books, training courses, and conferences

If you prefer to work part-time, we’ll make this happen whenever we can – whether this is to help you meet other commitments or strike a great work-life balance.