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Redefine Legal: Startup That Can Transform Legal Services for Startups

Redefine Legal Cover Image

Redefine Legal, a LegalTech/LawTech startup from London is challenging the traditional, complicated, expensive, and inefficient legal services.

The company believes that access to legal help should be a fundamental right, and it harnesses technology and the internet to provide startups and SMEs with the most efficient and effective solutions for their legal needs.

It is the UK’s only provider of instant, bespoke and 100% free legal documents. Where expert legal help is needed, Redefine Legal’s platform connects businesses with top UK lawyers providing specialist services at transparent and competitive rates.

One-stop-shop for a startup’s legal needs

Whether a startup needs a free privacy policy template, a free employment contract, or expert legal support during a funding round, Redefine Legal has either a free template, free guide, or an expert lawyer who can help.

Startups should go to Redefine Legal for:

  • Free legal document templates.
  • A marketplace of expert lawyers at transparent and competitive rates.
  • Help with preparing terms and conditions and data privacy compliance (GDPR).
  • Contract reviews and negotiations.
  • Legal support during the fundraising process.

Free guides

Redefine Legal provides free guides on the general fundraising process, the main tax relief investors seek (SEIS and EIS), how to apply for the applicable tax reliefs, and what options exist in relation to issuing shares.

Free documents

Redefine Legal has built a free legal document generator that helps startup founders produce the documents they need to raise funds. The free documents include an advance assurance cover letter generator to help startups initially obtain SEIS advance assurance, and, when investors are lined up, the documents needed to actually raise funds (including shareholder consents, investor consents, and the fundraising documents themselves).

Expert lawyers

Redefine Legal is a marketplace for legal services and as such it hosts a growing number of lawyers who can provide expert advice throughout the fundraising process, from Seed through to Series A and beyond.

Adam Ford, Founder, Redefine Legal

Founded by a Lawyer Engineer

Redefine Legal was founded by Adam Ford, a qualified solicitor and legal technologist. Adam has extensive experience in the industry practising as an Associate Solicitor at top City law firm Herbert Smith Freehills, as Legal Counsel for an FTSE 100 technology company, and as Head of UK Legal for a California-based online legal documents provider. Before becoming a lawyer, Adam completed a Masters in Engineering.

Adam launched Redefine Legal to fix the significant failures with how legal services are provided, both for businesses and lawyers.

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